HOW MUCH REVENUE DOES YOUR
CONTENT MARKETING LEAVE BEHIND?
What is the implied revenue lift when you use the best converting text and/or language across
all of your marketing content?
Incremental lift that direclty impacts revenue is mission critical to sustained growth.
CALCULATE CONTENT
REVENUE LIFT
Why Incremental
Content Performance Matters
How Marketing Language
Impacts Results
How Incrementality
Drives Revenue
Why Incremental Content
Performance Matters
Enterprise marketing teams are tasked with
creating content and driving results
Marketing teams allocate massive resources towards the creation
and optimization of their digital content. But what if marketers could have certainty around what language should be used and why? Too often, how content performs doesn’t correlate to actual revenue. Using optimal language as it relates to your customer profile and content objective improves performance and ROI.
See how RAD AI can help you drives better outcomes
How Marketing Language
Impacts Results
Words matter. People are consistently deciding whether they will or won't give you mindshare.
Reaching people with the right type of content that will generate incremental performance means constantly evaluating the difference—or lift—in performance between:
A - CTR of potential customers exposed to traditional marketing
B - CTR of potential customers exposed to AI-optimized ads
This same methodology can be deployed for time on site, conversions and product conversion rates web pages.
See how RAD AI can help you drives better outcomes
HIGHER
INCREMENTAL LIFT
LOWER
INCREMENTAL LIFT
More likely to perform
an action when the right language is used in the Ad
Likely to perform an action
even without viewing an ad
How Incrementality
Drives Revenue & ROI
More engagement resulting from the use of optimal language improves marketing ROI
Most agencies and remarketing platforms have rigged the system in their favor at the expense of marketers like you. They claim credit for revenue that would have been organically generated if the content strategy was correct.
Maximize your brand and marketing ROI by connecting the best language across every consumer touchpoint.
See how RAD AI can help you drives better outcomes
CALCULATE THE REVENUE YOUR MISSING
See the potential new revenue your company could generate by using RAD AI to optimize your text based marketing content
Enter your total revenue in the below box
$ 1,000,000,000
This tool is designed for educational and demonstration purposes only, and results do not constitute any guarantee of performance using RAD AI.
Now, we made some assumptions, but feel free to adjust for more precise results
My annual spend on marketing content is
or,
or
RAD AI improves content performance by 225% or greater across articles, Google ads, website conversion and emails
Calculate Your Incremental Revenue
Let's assume your marketing ROI is measured at a 1X multiple.
As we know, most brands have trouble sustaining a 2X ROI on marketing dollars spent.
$ 1,000,000,000
YOU'RE MISSING OUT ON
in added marketing dollars spent
You've already invested into your brand and the marketing content
needed to drive growth. Think about what RAD AI can do for your bottom line.
Calculate again?
radintelligence.com
Shopper A: High organic purchase rate with low incremental lift.
Shopper B: Low organic purchase rate with high incremental lift.
Status Quo Remarketing
Incrementality Remarketing
Incrementality Remarketing
Status Quo Remarketing
Why Incremental
Content Performance Matters
How Marketing Language
Impacts Results
How Incrementallity
Drives Revenue
percent of reveenue